Paragon Exteriors

Paragon Exteriors is an Omaha exterior contractor that does roofing, siding, gutters and fencing for homeowners across the Omaha and Lincoln metro. The same four names keep coming up in their Google reviews: Tanner, Lauren, Brandon and Adelaide quote the job and then see it through. Their Webflow site showed none of that. Almost every photo was stock, and three of the six blog heroes were the same image recropped. The header, the text buttons and the contractor license each listed a different phone number. Two Google Analytics properties fired on every page. At launch the new site had to keep the integrations that already worked, the AI chat widget and the Acorn Finance pre-qualification banner, and redirect the old URLs.

We started with three full homepage concepts on one showcase link, from warm navy and gold to a dark editorial page that scrolls down the house from roofline to property line. Paragon picked the navy and gold on September 9, 2026. The photos come from Paragon's own Google Business Profile. 23 of them replaced the stock imagery, and eight of those jobs got their own project page, from a Midtown reroof in Owens Corning Duration to a vinyl and ornamental steel fence in Papillion. Google reviews sync straight into the site's own database. A RoofMammoth instant roof estimate sits in a drawer on every page: type an address and the satellite measurement does the rest. Six service pages, 11 city pages across Nebraska and western Iowa and five local blog posts shipped with LocalBusiness, Service, FAQ and breadcrumb schema, plus 301s from the old Webflow URLs. The site went live on paragonext.com on October 2, 2026. Every lead writes to the site and to the client portal, and Paragon edits its own blog from the portal. The AI Front Desk chat widget and the Acorn Finance banner carried over untouched.