Updated monthly. Last check Oct 20, 2026
Contractor Marketing Price Index
423 prices read on 178 vendors' own pages, each with the date we checked it and a link to where it was published. Field service software, CRMs, marketing agencies, lead marketplaces, ad benchmarks and print vendors, in one table, because a contractor comparing vendors should not have to call for pricing. Reported figures, 667 of them, are kept separate and labelled.
178 vendors, grouped by category. Vendors with a linked name have their own page; the rest are in the CSV.
Field service software (23)
| Vendor | Verified | Example price |
|---|---|---|
| Jobber | 27 +87 reported | $99 per month, billed annually Connect |
| Housecall Pro | 16 +40 reported | $59 per month, billed annually Basic |
| Workiz | 13 +9 reported | $187 per month, billed annually Kickstart |
| Service Fusion | 7 +8 reported | $208 per month, billed annually Starter |
| LawnPro | 6 | $29 per month, billed annually Startup |
| ServiceTitan | 6 +14 reported | $245 to $300 per technician per month Starter |
| ServiceM8 | 5 +14 reported | $29 per month Starter |
| Nearby Now | 3 | $239 per month SEO Master |
| Thryv | 3 +4 reported | $99 a month Starter |
| ZenMaid | 3 | $19 a month Starter |
| Kickserv | 1 +12 reported | $60 per month Start |
| Aspire | 0 +1 reported | Reported figures only |
| BookingKoala | 0 +1 reported | Reported figures only |
| Breezeworks | 0 +1 reported | Reported figures only |
| ClockShark | 0 +4 reported | Reported figures only |
| FieldEdge | 0 +2 reported | Reported figures only |
| FieldPulse | 0 +1 reported | Reported figures only |
| GorillaDesk | 0 +9 reported | Reported figures only |
| LMN | 0 +2 reported | Reported figures only |
| Markate | 0 +1 reported | Reported figures only |
| Service Autopilot | 0 +4 reported | Reported figures only |
| Swept | 0 +3 reported | Reported figures only |
| Zenbooker | 0 +5 reported | Reported figures only |
Estimating and construction software (17)
| Vendor | Verified | Example price |
|---|---|---|
| Roofr | 14 +6 reported | $249 per month Essentials |
| CompanyCam | 12 +5 reported | $63/mo per month, billed annually Core |
| Contractor Foreman | 7 +9 reported | $49 per month, billed annually Basic |
| Buildertrend | 6 +3 reported | $339 per month Essential |
| Buildxact | 6 +1 reported | $169 per month, billed annually Foundation |
| Knowify | 6 +6 reported | $99 a month Core |
| Clear Estimates | 4 +1 reported | $79 per month Standard |
| JobNimbus | 3 +10 reported | $225 to $550 a month base subscription |
| JobTread | 3 +2 reported | $159 per month, billed annually base plan |
| Docket | 2 | 3.0% plus 30¢ per unit card processing rate |
| RoofMammoth | 2 | $48 per month Starter |
| AccuLynx | 0 +6 reported | Reported figures only |
| Bolster | 0 +4 reported | Reported figures only |
| JobProgress | 0 +2 reported | Reported figures only |
| Joist | 0 +11 reported | Reported figures only |
| RoofLink | 0 +5 reported | Reported figures only |
| STACK | 0 +2 reported | Reported figures only |
CRM, sales and communication (30)
| Vendor | Verified | Example price |
|---|---|---|
| GoHighLevel | 37 +5 reported | $97 per month Starter |
| HubSpot | 29 +19 reported | $7 a seat promo, $20 list per month, billed annually Sales Hub Starter |
| Podium | 10 +12 reported | $15/mo per month high-volume carrier-verified messaging |
| Pipedrive | 7 +14 reported | $13.33 per month Campaigns add-on |
| AppointmentReminder.com | 4 | $29/mo per month Starter |
| Method CRM | 3 | $35 per user per month CRM Quick Start |
| Keap | 2 +6 reported | $24 per month Text tier 1 |
| Close | 1 | $35 per month, billed annually Essentials |
| Freshsales | 1 +5 reported | $9 per month, billed annually Growth |
| HoneyBook | 1 | $29 per month, billed annually Starter |
| JustCall | 1 | $29 per month, billed annually Team |
| monday CRM | 1 | $12 per month, billed annually Basic |
| Zoho Voice | 1 | $34 per month, billed annually Basic |
| ActiveCampaign | 0 +4 reported | Reported figures only |
| Apptoto | 0 +6 reported | Reported figures only |
| Birdeye | 0 +6 reported | Reported figures only |
| Brevo | 0 +8 reported | Reported figures only |
| GoReminders | 0 +4 reported | Reported figures only |
| NiceJob | 0 +5 reported | Reported figures only |
| Nutshell | 0 +5 reported | Reported figures only |
| Pipeline CRM | 0 +6 reported | Reported figures only |
| QuickBooks | 0 +4 reported | Reported figures only |
| RingCentral | 0 +3 reported | Reported figures only |
| Salesgenie | 0 +1 reported | Reported figures only |
| SuiteDash | 0 +8 reported | Reported figures only |
| Twilio | 0 +5 reported | Reported figures only |
| Vendasta | 0 +4 reported | Reported figures only |
| Weave | 0 +4 reported | Reported figures only |
| Zoho Bigin | 0 +1 reported | Reported figures only |
| Zoho CRM | 0 +4 reported | Reported figures only |
Answering services and AI phone agents (12)
| Vendor | Verified | Example price |
|---|---|---|
| Rosie | 7 +1 reported | $49 per month Professional |
| Specialty Answering Service | 6 +6 reported | $269 per month 220-minute plan |
| ReceptionHQ | 5 +2 reported | $25/mo per month MessageExpress |
| AnswerConnect | 0 +3 reported | Reported figures only |
| Dialzara | 0 +10 reported | Reported figures only |
| Goodcall | 0 +8 reported | Reported figures only |
| My AI Front Desk | 0 +4 reported | Reported figures only |
| PATLive | 0 +12 reported | Reported figures only |
| Posh | 0 +10 reported | Reported figures only |
| Ruby | 0 +6 reported | Reported figures only |
| Smith.ai | 0 +19 reported | Reported figures only |
| Upfirst | 0 +6 reported | Reported figures only |
Marketing agencies (68)
| Vendor | Verified | Example price |
|---|---|---|
| Built-Right Digital | 12 +16 reported | $5,750 one time Professional Basic website |
| Skill Mammoth | 11 +1 reported | $750 per month Local |
| CI Web Group | 10 | from $1,000 per month SEO/AEO/GEO agent |
| 1Digital Agency | 8 | $499 per month Essentials Local campaign |
| Builder Funnel | 7 | $3,500 per month Build retainer |
| Activate Digital Media | 4 | $975 per month Starter |
| Blennd | 4 | $2,500 to $4,000 a month SEO and AI visibility |
| Grow Law Firm | 4 | From $599 a month Website design plan |
| Hook Agency | 4 +9 reported | $12,000 one time Standard website |
| Blue Corona (RYNO) | 2 | $2,000 to $10,000+ a month Ongoing construction SEO |
| Firebelly Marketing | 2 | from $1,500 per month email marketing |
| Helium SEO | 2 | from $2,500 a month Charlotte campaigns starting price |
| Jumper Media | 2 | $300 a month Community |
| Loganix | 2 | $500 a month plus $500 setup Standard package |
| Peaks Digital Marketing | 2 +1 reported | $1,500 a month Social media Startup package |
| Plumbing & HVAC SEO | 2 +2 reported | $2,495 per month core program |
| Thrive Internet Marketing | 2 +9 reported | $500 per month SEO starting |
| Boostability | 1 | Listings from $49; $299 to $3,600 a month SEO plans |
| CalTech Web | 1 | From $99 a month Website subscription |
| Cardinal Digital Marketing | 1 | $5,000 to $15,000+ a month DSO programs |
| Chatter Buzz | 1 | $5,000 to $9,999 a month Budget form starting band |
| Delmain | 1 | $1,200 to $3,000 a month Dental marketing |
| Epidemic Marketing | 1 | $2,499 a month SEO packages starting point |
| Firegang Dental Marketing | 1 | $2,500 to $6,000 a month Practice 360 Program |
| Funnel Boost Media | 1 | $1,000+ per unit Minimum project |
| Geek Powered Studios | 1 | from $3,500 per month full service marketing |
| HVAC Webmasters | 1 | $99 to start offer |
| Ivio Agency | 1 | $5,000+ minimum; $100 to $149 an hour per unit Clutch minimum project / hourly |
| Lasso MD | 1 | $1,000 to $5,000 a month Dental SEO campaigns |
| Launch72 | 1 | $499 one time Flat-rate website |
| Outpace SEO | 1 | $1,000+ minimum; $150 to $199 an hour per unit Clutch minimum project / hourly |
| Pest Control SEOs | 1 | $1,300 per month minimum monthly engagement |
| Phoenix Online Media | 1 | $1,000+ minimum; $100 to $149 an hour per unit Clutch minimum project / hourly |
| Plumbing Webmasters | 1 | $99 to start offer |
| Rankings.io | 1 | $5,000+ per unit Minimum project |
| Regex SEO | 1 | $48,000 per month, billed annually annual budget band floor |
| ROI Amplified | 1 | $5,000+ minimum; $100 to $149 an hour per unit Clutch minimum project / hourly |
| Roofing Webmasters | 1 | $99 to start offer |
| Searchbloom | 1 | From $3,000 a month SEO |
| Sitemile | 1 | $499, $799, $1,299 Lite / Advanced / Professional |
| SmartSites / Outpace / OuterBox | 1 | $1,000+ per unit Minimum project |
| Sunny HQ | 1 | $997 setup plus $199 a month Managed WordPress site |
| The Dental SEO Company | 1 | $2,500 to $8,000 a month SEO, ads and web for solo or two-location practices |
| Third Marble Marketing | 1 | $399, $699, $999 a month SEO plans by page count |
| Volume Nine | 1 | $1,000+ minimum; $150 to $199 an hour per unit Clutch minimum project / hourly |
| Web Tonic | 1 | $5,000+ minimum per unit Clutch minimum project |
| WebFX | 1 +4 reported | From $2,900 a month SEO services |
| WOWbix | 1 | $1,200 to $2,000 a month Dental SEO |
| Youtech | 1 | $5,000+ minimum; $200 to $300 an hour per unit Clutch minimum project / hourly |
| Ayokay | 0 +1 reported | Reported figures only |
| Complete SEO | 0 +1 reported | Reported figures only |
| EverEffect | 0 +1 reported | Reported figures only |
| Footbridge Media | 0 +3 reported | Reported figures only |
| Green-industry agencies | 0 +1 reported | Reported figures only |
| Hibu | 0 +4 reported | Reported figures only |
| KickCharge Creative | 0 +1 reported | Reported figures only |
| Kurieta | 0 +1 reported | Reported figures only |
| LocaliQ | 0 +1 reported | Reported figures only |
| Olly Olly | 0 +1 reported | Reported figures only |
| Onya | 0 +1 reported | Reported figures only |
| Premier Marketing | 0 +1 reported | Reported figures only |
| RYNO Strategic Solutions | 0 +3 reported | Reported figures only |
| Scorpion | 0 +5 reported | Reported figures only |
| SearchKings | 0 +2 reported | Reported figures only |
| Stone Systems | 0 +1 reported | Reported figures only |
| Straight North | 0 +1 reported | Reported figures only |
| The Web Guys | 0 +4 reported | Reported figures only |
| Townsquare Interactive | 0 +3 reported | Reported figures only |
Lead marketplaces and ad platforms (12)
| Vendor | Verified | Example price |
|---|---|---|
| 99 Calls | 5 | $99 a month website build and hosting |
| Google Ads | 3 +1 reported | $500 one time promo credit |
| HomeAdvisor | 2 | $300 a year annual membership fee |
| 1 +5 reported | $0 one time Verified badge | |
| Thumbtack | 1 +8 reported | $10 to $75 per unit per lead |
| Yelp Ads | 1 +1 reported | $5 a day per unit minimum budget |
| Angi | 0 +5 reported | Reported figures only |
| CallScaler | 0 +1 reported | Reported figures only |
| Lead marketplaces | 0 +1 reported | Reported figures only |
| Modernize | 0 +1 reported | Reported figures only |
| Networx | 0 +10 reported | Reported figures only |
| Nextdoor Ads | 0 +1 reported | Reported figures only |
Benchmarks and industry data (3)
| Vendor | Verified | Example price |
|---|---|---|
| LocaliQ benchmark | 3 | $8.33 per unit home improvement search click |
| Market quotes | 0 +1 reported | Reported figures only |
| WordStream benchmark | 0 +1 reported | Reported figures only |
Print, signs and mail (4)
| Vendor | Verified | Example price |
|---|---|---|
| signs.com | 1 | $20.50 per unit 4mm corrugated yard sign |
| USPS | 1 | $0.26 per piece EDDM Retail postage |
| Vistaprint | 1 | $0.07 each per unit door hangers at 2,000 |
| Taradel | 0 +1 reported | Reported figures only |
AI tools (3)
Website builders and hosting (6)
| Vendor | Verified | Example price |
|---|---|---|
| DreamHost | 1 | From $1,499 one time Custom web design |
| Squarespace | 1 +5 reported | Basic $19, Core $29, Plus $49, Advanced $99 a month Plans (annual billing) |
| Wix | 1 +4 reported | Light $17.77, Core $29.77, Business $39.77, Business Elite $159.77 a month Premium plans (annual billing) |
| Squarespace / Wix | 0 +1 reported | Reported figures only |
| Webflow | 0 +3 reported | Reported figures only |
| WordPress | 0 +1 reported | Reported figures only |
How the index is built
Every guide we publish that quotes a vendor's price logs a row: the vendor, the plan or item, the price as written, the billing basis, the date we read it, and the URL it came from. Those rows are the index. A row is verified when the source is the vendor's own page and we read the figure there on the date shown. A row is reported when it is not: a third-party review, a quote a contractor shared, a published range we could not confirm, or our estimate. The two never share a table.
Rows are re-checked on a monthly pass. A checker script flags any row older than 60 days and any vendor whose rows disagree with each other, which is how we caught Squarespace renaming its plans and Jobber's three price points per tier (prepaid annual, annual billed monthly, and monthly). Vendor pages exist for every vendor with at least four verified rows; the rest appear in the table above and in the CSV.
The CSV at /price-index/prices.csv is free to use with attribution and a link. It started as the research behind our pricing transparency study, which found that 30 percent of 271 marketing agencies publish a price. We publish ours on the pricing page.
Frequently asked questions
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